At Virtufy, your privacy is extremely important to us. This Privacy Policy explains how Virtufy (“we”, “us”) collects, uses, and protects your personal data in compliance with GDPR, UK GDPR, and global privacy regulations.
By using Virtufy, you agree to the practices described in this Privacy Policy.
1. Information We Collect
1.1 Personal Information
- Name, email
- Account and profile data
- Subscription status
1.2 Body Scan & Image Data
- Photos and body scan data uploaded by users
- Used only for virtual try-ons and personalization
1.3 Usage & Device Data
- App usage
- IP address, device type
- Crash and performance data
2. How We Use Your Data
We use data to:
- Provide virtual try-ons and recommendations
- Manage accounts and subscriptions
- Enable social and marketplace features
- Improve app performance and security
- Comply with legal obligations
3. Subscription & Billing Data
Virtufy uses Apple In-App Purchases.
We receive limited information from Apple:
- Subscription type
- Purchase & renewal status
- Transaction identifiers
⚠️ Virtufy does not store credit card or payment details.
4. Legal Basis (GDPR)
We process data based on:
- Contractual necessity
- Legitimate interests
- User consent
- Legal obligations
5. Data Sharing
We may share data with:
- Cloud hosting providers
- Analytics and security services
- Legal authorities if required
We do not sell personal data.
6. Data Retention
Data is retained only as long as necessary to provide services or comply with legal requirements.
7. Account Deletion Policy
If you wish to delete your account, please log in to the app, navigate to your profile, and select the option to delete your account. Alternatively, you can also reach out to us via email for assistance with account deletion.
8. User Rights
Depending on your location, you may:
- Access your data
- Request correction or deletion
- Withdraw consent
- Request data portability
Contact us to exercise your rights.
9. Security
We use industry-standard technical and organizational measures to protect your data. No system is 100% secure.
10. Children’s Privacy
Virtufy is not intended for users under 16. We do not knowingly collect data from children.
11. Changes to This Policy
We may update this policy. Changes will be posted with an updated date.
12. Contact
For questions about these Terms, contact us at:
Virtufy, Inc.
Email: developer@virtufy.ai
Address: 12 Industrial Place, Yandina, QLD, 4561
Last Updated: December 15, 2025